The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
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LONDON, United Kingdom — "I wanted to have a go at having my own brand — that was my goal," designer James Long told BoF in his East London studio. Now regarded as one of the leading lights of British menswear, the designer founded his eponymous brand before LC:M, when there were few menswear designers showing on the catwalks and the London showrooms were yet to be established. Today, the James Long brand is stocked in Browns, Harvey Nichols, H Lorenzo and a number of other influential international retailers. For the launch of BoF Education, the award-winning designer shares his journey and the five lessons that have led to his success.
From analysis of the global fashion and beauty industries to career and personal advice, BoF’s founder and CEO, Imran Amed, will be answering your questions on Sunday, February 18, 2024 during London Fashion Week.
The State of Fashion 2024 breaks down the 10 themes that will define the industry in the year ahead.
Imran Amed reviews the most important fashion stories of the year and shares his predictions on what this means for the industry in 2024.
After three days of inspiring talks, guests closed out BoF’s gathering for big thinkers with a black tie gala followed by an intimate performance from Rita Ora — guest starring Billy Porter.