You can find the correct answer and detailed explanation for each question immediately following the question (simply highlight to read), along with all the answers at the end of the quiz. Good luck!

Question 1:

[ Who saidOpens in new window ]

, “Deconstructionism had become a sort of logo to me”?

a. Shayne Oliver
b. Rei Kawakubo
c. John Galliano
d. Simon Foxton

Answer 1: Choice (a) is correct. Shayne Oliver of Hood by Air recently shared, "Well, deconstructionism had become a sort of logo to me."

Question 2: According to Anthony Turner, what is the integral part of 'creating the character' in fashion shows?

a. the collection's inspiration
b. the hair
c. the clothes itself
d. the venue

Answer 2: Choice (b) is correct. Anthony Turner recently shared, "I started to understand what an important part hair played in John Galliano and McQueen's shows. It's an integral part of creating the character."

Question 3: Which brand unveiled a t-shirt marking their entry into wearable technology?

a. Nike
b. Ralph Lauren
c. The Gap
d. Zara

Answer 3: Choice (b) is correct. Ralph Lauren unveiled a t-shirt at the US Open this week that marks the company's entry into wearable technology.

Question 4: According to Helane Crowell of Estée Lauder, online content has to be easier to ____.

a. consume
b. create
c. share
d. inspire

Answer 4: Choice (a) is correct. According to Helane Crowell of Estée Lauder, "Two things are happening online right now: content has to be easier to consume, since there is so much of it; and it also has to be better. There is no tolerance anymore for a bad photo, wordy article or lame tweet. So, everything has to be purposeful and easy to consume."

Question 5: To Shayne Oliver of Hood by Air, luxury is ___.

a. passion
b. comfort
c. personalized
d. an idea

Answer 5: Choice (d) is correct. Shayne Oliver of Hood by Air recently shared, "I think what luxury is now is like an idea. Half idea and half fabrication – it's both. It's an idea and actually feels good when you have it on."

Question 6: When developing relationships with Key Opinion Leaders (KOLs) in China, it is advised to research ___.

a. level of engagement with their online followers
b. previous history with other brands
c. Choice (a) only
d. Choice (a) and (b)

Answer 6: Choice (d) is correct. Avery Booker suggests the following when thinking of working with an influencer or KOL: (1) triangulate, (2) look at their previous work with other brands, and (3) consider 'micro-influencers' instead.

Question 7: Who said, "Failure just gets you closer to your success"?

a. Helane Crowell
b. Estée Lauder
c. Simon Foxton
d. Nick Knight

Answer 7: Choice (a) is correct. Helane Crowell offered her perspective about failures. "I have mini-failures every day, but I try to fail fast and cheap. There is always a photo that doesn't preform well, a tweet that doesn't resonate or an article idea that doesn't fit. Always. But a failure just gets you closer to your success."

Question 8: Foot Locker started a new chain called SIX:02, dedicated to ___.

a. yoga only
b. running only
c. yoga and running
d. all types of athletic activities

Answer 8: Choice (c) is correct. Foot Locker, the largest sneaker chain, has improved its women's business by adding more athletic apparel such as sports bras in its Lady Foot Locker stores. It also started a new chain called SIX:02, which has about 15 locations and is dedicated to yoga and running.

Question 9:  For Simon Foxton, luxury isn't about having money. Instead, luxury is about ___.

a. beauty
b. time
c. freedom
d. individuality

Answer 9: Choice (b) is correct. Simon Foxton, "luxury isn't about having money. Luxury is time." "I very much value my free time," said Simon.

Question 10: Who said, "I don't think if I wasn't being true to myself I would be where I am now"?

a. Anthony Turner
b. Guido Palau
c. Mario Sorrenti
d. Willy Vanderperre

Answer 10: Choice (a) is correct. Anthony Turner recently said, "I don't think if I wasn't being true to myself I would be where I am now. All this time, I never forget where I've come from; my friends, all those crazy people that I met when I was out."

Answer Key: 1. (a) 2. (b) 3. (b) 4. (a) 5. (d) 6. (d) 7. (a) 8. (c) 9. (b) 10. (a)