The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Why AR Will be Bigger Than VR" (Venture Beat)
"How Google digitised the festive displays at 18 major retail establishments for your enjoyment — no trip to Manhattan required."
"Weibo's Comeback Lures Luxury Brands" (Jing Daily)
"Fendi recently rolled out a new campaign on Weibo asking followers of the Italian leather handbag brand to show off their best selfies."
"Google's 'Window Wonderland' Brings New York's Holiday Retail Extravaganzas to The Web" (Fast Company)
"This isn't the first time that the company has put holiday store windows on the web."
"How Revolve Is Leveraging User-Generated Content for its Beauty Business" (Fashionista)
"With the evolution of #selfie to #shelfie, the vanity has become shareable content, with each little jar a beacon of personal style."
"Zalando Plans to Hire 1,000 Engineers in Aggressive Expansion, Leaked Memo Shows" (Business Insider)
"The Berlin-headquartered company, Europe's largest online fashion retailer, intends to hire 1,000 engineers throughout the course of next year."
The nature of livestream transactions makes it hard to identify and weed out counterfeits and fakes despite growth of new technologies aimed at detecting infringement.
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Successful social media acquisitions require keeping both talent and technology in place. Neither is likely to happen in a deal for the Chinese app, writes Dave Lee.
TikTok’s first time sponsoring the glitzy event comes just as the US effectively deemed the company a national security threat under its current ownership, raising complications for Condé Nast and the gala’s other organisers.