The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Report: LVMH to Launch Multi-Brand E-Commerce Site" (The Business of Fashion)
"The luxury conglomerate will position itself as a competitor to Net-a-Porter with its most ambitious e-commerce project since hiring Ian Rogers in 2015."
"Condé Nast to Package Digital Ad Inventory With Others" (Reuters)
"The move is part of a wider trend that has forced media companies that previously competed for ad dollars to work together to offer advertisers larger scale than each would be able to their own."
"Report: Amazon Resumes $650 Million Takeover Talks for Souq.com" (Bloomberg)
"Amazon resumed negotiations with the online retailer in recent weeks after they stalled in January when the two companies couldn't agree on a price."
"How Luxury Fashion Brands in China Use WeChat in 2017" (Jing Daily)
"Today, two-thirds of the luxury fashion brands active on WeChat now operate a service account, a step up from subscription accounts, which are primarily used by news and media entities."
The nature of livestream transactions makes it hard to identify and weed out counterfeits and fakes despite growth of new technologies aimed at detecting infringement.
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Successful social media acquisitions require keeping both talent and technology in place. Neither is likely to happen in a deal for the Chinese app, writes Dave Lee.
TikTok’s first time sponsoring the glitzy event comes just as the US effectively deemed the company a national security threat under its current ownership, raising complications for Condé Nast and the gala’s other organisers.