The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"A Fashion Trailblazer's Stylish Leap From Touch to Touch Screen" (The New York Times)
"Today even the company's physical stores now bear the name 'MatchesFashion.com' on their windows. If the new name is a little unwieldy, it is also a signal of the company's evolution from a local bricks-and-mortar retailer with a small e-commerce operation into a global specialty luxury e-commerce operation — with a small bricks-and-mortar presence."
"John Malone's Big Bet on Online Shopping" (The New York Times)
"Zulily's ascent is impressive. It went from a start-up in 2010 to $1.2 billion in revenue last year by selling clothing for mothers and their children at big discounts."
"Why an Instagram Tweak Spells the Beginning of a Multibillion-Dollar Industry" (Re/Code)
"With Instagram's new API offering, ads can now be purchased by just about anyone, using online ad-buying tools offered by official Instagram partners. The move has been called "one of the most anticipated moments in the evolution of advertising."
"Fashion Discovery Site Roposo Nabs $15M From Tiger Global" (TechCrunch)
"Roposo, a discovery platform for fashion products, has scooped up $15 million in fresh funding from returning investor Tiger Global."
"Macy's Tests Chutes, Tablets in Dressing Rooms to Repel Amazon" (Bloomberg)
"Macy's Inc. is using high-tech gadgets like tablets to upgrade fitting rooms, leaning on one of the few advantages that brick-and-mortar retailers have over Web-only stores."
The nature of livestream transactions makes it hard to identify and weed out counterfeits and fakes despite growth of new technologies aimed at detecting infringement.
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Successful social media acquisitions require keeping both talent and technology in place. Neither is likely to happen in a deal for the Chinese app, writes Dave Lee.
TikTok’s first time sponsoring the glitzy event comes just as the US effectively deemed the company a national security threat under its current ownership, raising complications for Condé Nast and the gala’s other organisers.