Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Links: Crazy Robertson and Web 2.0

By
  • Imran Amed

Wall Street Journal: In West L.A, A Homeless Man Inspires New Brand
Back in August when the BoF touched down in L.A. to poke around the lively local fashion scene, I witnessed a very interesting character twirling  down Robertson Boulevard in an outrageous outfit. Today, I read this article in the Wall Street Journal about the same gentlemen, who has inspired a range of t-shirts that are all the rage in the City of Angels.

Fashion Inc: Web 2.0 at the Luxury Briefing Conference
I had the full intention of attending all three of the London conferences this Autumn dedicated to the web 2.0 and luxury. Unfortunately, I am home-bound due to a nasty bout of Shingles (yes, really), and so was happy to see Lauren's as-it-happens report from today's conference.

WWD: What's Next for Fashion Networks (subscription required)
Even WWD is getting in on the social networking act, though they don't necessarily seem to "get it" just yet. They begin the article by saying it remains to be seen whether niche sites could grow as big as MySpace and Facebook. So, quick answer: Not likely at all. The most interesting insight was that Forrester Research says "16% of adults online belong to social networks and predicts that social media will increase in effectiveness in the next three years: In 2007, marketers spent $600m on social media and that figure is expected to more than double to $1.5b next year and rise to $6.9b by 2012.

Crazy Robertson photos courtesy of WSJ.com

In This Article

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Technology
Analysis and advice on how technology is disrupting fashion and creating new opportunities.

Is Generative AI the New Fashion-Tech Bubble?

The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.


Op-Ed | Who Could Buy TikTok?

Successful social media acquisitions require keeping both talent and technology in place. Neither is likely to happen in a deal for the Chinese app, writes Dave Lee.


The Met Gala’s TikTok Headache

TikTok’s first time sponsoring the glitzy event comes just as the US effectively deemed the company a national security threat under its current ownership, raising complications for Condé Nast and the gala’s other organisers.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The State of Fashion 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The State of Fashion 2024