Rakuten is replacing Amazon as the title sponsor of Tokyo Fashion Week, but the road to dominating Japan’s fashion e-commerce market isn’t obstacle-free.

The French label’s first-ever travelling Pre-Fall menswear show and a pop-up selling a special Summer 2019 capsule collection are set to hit Tokyo next week.

Tokyo Girls Collection is a shoppable mega-show so popular that it causes hysteria, but only a few brands outside Japan have tapped into this colossal direct-to-consumer opportunity.

A Tokyo-based institution with an unorthodox approach to teaching, Coconogacco has emerged as a new breeding ground for Japanese fashion talent.

What boosts the bottom line from London to Lagos? BoF examines the dark arts of influence and why brands can't afford to play it safe.

Fashion week in Japan leaves outsiders feeling both highly impressed and highly frustrated, as many talented designers seem uninterested in doing business abroad.

Wave after wave of closures have hit the US and China, but Japan’s distinguished department stores were thought to be relatively safe from the era of 'new retail' — until now.

At the close of Tokyo Fashion Week, BoF shines a light on the enigmatic stylists shaping how the world sees Japanese fashion.