Luhan
Singer, Actor
The pop star boasts a huge social media following and is considered a key channel between brands and the Chinese millennial consumer.
VITAL STATISTICS
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What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
ExploreFind out more
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
Explore
Men Are Changing. Are Brands Keeping Up?
Brands and advertisers have invested billions in constructing an image of manhood defined by strength and power. But the mainstream perception of masculinity is changing, with icons like Timothée Chalamet reflecting the new look and attitude.
China's Celebrity Ambassador Minefield
Luxury brands navigate the risks and rewards of banking on celebrity ambassadors, Alibaba gears up for Singles Day with the launch of China's largest robotics warehouse, and JD.com apologises for a sexist marketing blunder. Read China Decoded to make sense of the market.
China's Celebrity Ambassador Minefield
Luxury brands navigate the risks and rewards of banking on celebrity ambassadors, Alibaba gears up for Singles Day with the launch of China's largest robotics warehouse, and JD.com apologises for a sexist marketing blunder. Read China Decoded to make sense of the market.
The Global Influencer Economy, Part 1: The Dangers of Playing It Safe
What boosts the bottom line from London to Lagos? BoF examines the dark arts of influence and why brands can't afford to play it safe.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
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