The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
SAN FRANCISCO, United States — Twitter Inc. Chief Executive Officer Dick Costolo said the online service for 140-character messages is increasingly being used to track personal health with wearable computing gadgets such as Nike Inc.'s fitness devices.
“People are readily tweeting things out from wearable devices” Costolo said today at the National Venture Capital Association’s annual conference in San Francisco. “There’s a huge opportunity in the health-care space.”
Twitter is expanding into smartphones and other wireless products, seeking to boost the number of users and advertisers. In addition to transmitting exercise data via Twitter posts, Costolo sees other applications in health care, such as scales that can automatically post a user’s weight to a website.
Engineers at the social website are also looking at ways to adapt the service for use with Google Inc.’s Glass, the wearable mobile-computing device resembling spectacles, John Doerr, general partner at Kleiner Perkins Caufield & Byers, a Twitter investor, said last month.
ADVERTISEMENT
San Francisco-based Twitter, founded in 2006, has nearly 2,000 employees, Costolo said.
By: Douglas MacMillan; Editors: Reed Stevenson, Ben Livesey
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Successful social media acquisitions require keeping both talent and technology in place. Neither is likely to happen in a deal for the Chinese app, writes Dave Lee.
TikTok’s first time sponsoring the glitzy event comes just as the US effectively deemed the company a national security threat under its current ownership, raising complications for Condé Nast and the gala’s other organisers.
BoF Careers provides essential sector insights for fashion's technology and e-commerce professionals this month, to help you decode fashion’s commercial and creative landscape.