Molly Goddard is a London-based fashion designer, best known for her frothy tulle and hand-smocked taffeta dresses. Since launching her namesake label in 2014, she’s channeled her sharply defined aesthetic into a label that has become a highlight of London Fashion Week.
A native Londoner, Goddard attended Central Saint Martins’ prestigious Fashion MA course. Her career took off when she caught the eye of Dover Street Market , which attended a party thrown by Goddard and her friends — all dressed in her designs. Today, her line has a devoted clientele and is stocked at top retailers including Net-a-Porter, Matchesfashion, Ssense, Browns and Nordstrom.
Goddard’s signature aesthetic uses clever fabric manipulation to construct voluminous creations, elevating cheaper fabrics — tulle, taffeta — with techniques like smocking and shirring. In recent seasons, she has added new categories like knitwear and outerwear, and launched menswear.
Her pop-colour frou-frou dresses have been worn by a host of celebrities, from Rhianna and Rosamund Pike to British ‘It’ girls Edie Campbell and Adwoa Aboah . A pink tulle Goddard design featured prominently in cult British television thriller Killing Eve.
Goddard won the Emerging Talent award at the British Fashion Awards in 2016, before being shortlisted for the LVMH Prize the following year. She was also a recipient of the BFC/Vogue Designer Fashion Fund award and the BFC Fashion Trust Grant in 2018 and 2019 respectively.
