Luxury
How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.
Highlights

In 2022, luxury’s post-Covid rebound accelerated. Explore in-depth features and analysis about how brands and retailers are cultivating loyalty from top-spending clients, balancing runway dreams with smart pricing, and evolving their business models in the face of fierce competition.


CEO Francesca Bellettini breaks down how she worked with designer Anthony Vaccarello to more than double sales in 5 years, leaning into an amped-up take on Parisian glamour, seasonless merchandising and rapid expansion in leather goods.


Executives at New Guards Group and LVMH reveal exclusively to BoF the ‘endless’ pipeline the designer left behind and their plans to harness his legacy to build a multi-billion-dollar brand.


Latest News & Analysis
THE NEWS IN BRIEF


The luxury goods group named nine shortlisted brands that will compete for this year’s LVMH and Karl Lagerfeld Prizes.



Paris-based contemporary fashion group SMCP has named Elina Kousourna CEO of its second-biggest brand, Maje, moving the executive from its Fursac menswear division.



The New York-based brand, known for its popular shopping bag totes — nicknamed the “Bushwick Birkin” — is introducing a new pricing strategy for its latest collection drop on March 27.