Join us in New York on March 22 at our upcoming BoF Professional Summit – New Frontiers: AI, Digital Culture and Virtual Worlds to hear Jonathan Bottomley, Calvin Klein’s global chief marketing officer, in conversation with BoF’s Imran Amed. Together, they will unpack the strategy behind Calvin Klein’s latest campaign, and share how brands can successfully create a cultural conversation amongst the constant noise on social media.
Brands are starting to adopt the tags in large numbers as they prepare to meet major new EU regulations coming down the pipeline. They’re using the opportunity to build in customer-facing features that can appeal to shoppers, too.
Norma Kamali is teaching an AI system to replicate her design style — “downloading my brain,” she calls it — so when the day comes that she steps back from her company, her creative legacy will carry on.
Case Studies & Reports
The bill passed 352-65, with bipartisan support, but it faces a more uncertain path in the Senate where some favour a different approach to regulating foreign-owned apps that could pose security concerns.
An initial vote is expected Thursday.
The South Korean company will publicly display the Galaxy Ring for the first time after teasing it last month at the Galaxy S24 smartphone series launch in California.