About Us

The Business of Fashion is recognised around the world for its authoritative, analytical point of view on the $2.5 trillion global fashion industry. Our mission is simple: build fashion’s global membership community to open, inform and connect the industry.

Serving members in more than 125 countries, BoF combines independent, agenda-setting journalism with practical business advice, online learning, career-building tools and immersive events and experiences, powering positive change in fashion and the wider world.

Over time, this pioneering approach has made BoF the leading source of intelligence for the industry, and one of its most respected and influential voices, simply because you won’t find BoF’s original reporting and analysis anywhere else.

Today, our talented team of reporters, editors, analysts, engineers, designers, marketers, brand strategists and more numbers more than 100 people in London, New York, Paris and Shanghai. Together, we create world-class content, services and experiences including BoF Professional (exclusive insight, analysis and opinion), BoF Careers (connecting the best talent with the best job opportunities), BoF Education (fashion’s platform for online learning), BoF China (a Chinese language edition), VOICES (an annual invitation-only event for leading thinkers and innovators) and the BoF 500 (an index of the people shaping the global fashion industry).


A sample of quotes from the industry's press coverage:

"The Economist of Fashion."
Macleans Magazine, Toronto

"100 Most Influential Men in Britain."
British GQ, London

"50 Most Influential Global Indians."
Indian GQ, Mumbai

"In the jungle of fashion blogs, BoF stands out as a success story."
Le Monde, Paris

"The Blog Power List."
Net-a-Porter, London

"The New Voice of Fashion."
Lux Magazine, Singapore

"25 New Fashion Faces to Watch."
British Vogue, London

"Indispensable for the multi-billion dollar industry"
NOWNESS, Paris

"Up-to-date news and strategy in the fashion sphere."
IHT, Paris

"A daily destination for fashion's most influential power players."
AnOther, London

"The thinking man's fashionista."
Elle.com, New York

"Frankly genius."
Grazia Daily, London

"An invaluable portal."
Lane Crawford, Hong Kong

"The thinking person's go-to fashion blog."
Flare.com, Toronto

"Steadily gaining a genuine podium."
NYmag.com, New York

"A must-read blog for everyone in the fashion industry."
Independent, London

"Hugely influential."
The Star, Toronto

"Created as a blog…now an industry authority."
Vogue Italia, Milan

"For anyone with a keen interest in international retail."
Japan Times, Tokyo

Press

Fast Company
February 2015
New York Times
October 2014
Fantastic Man
September 2014
GQ (UK)
March 2014
Paper Magazine
February 2014

Masthead

The Business of Fashion


Imran Amed, Founder, CEO & Editor-in-Chief

Office of the CEO
Kate Vartan, Executive Assistant
Niamh Coombes, Assistant

STRATEGY


Rahul Malik, Head of Strategy
Amanda Dargan, Associate Director, Strategy

EDITORIAL


Vikram Alexei Kansara, Editorial Director

Tim Blanks, Editor-at-Large
Lauren Sherman, Executive Editor
Robb Young, Global Markets Editor
Anouk Vlahovic, Managing Editor

London
Hannah Crump, Associate Editor, Special Projects
Sarah Kent, Sustainability Correspondent
Tamison O’Connor, Senior Editorial Associate
Victoria Berezhna, Associate, Editorial Operations
Zoe Suen, Editorial Associate
Rachel Deeley, Aminah Khan, Daphne Milner, Editorial Apprentices

New York
Brian Baskin, News and Features Editor
Chantal Fernandez, Senior Correspondent
Chavie Lieber, Correspondent
Cathaleen Chen, Senior Editorial Associate
MC Nanda, Editorial Apprentice

Shanghai
Casey Hall, Asia Correspondent

BoF China
Queennie Yang, Editorial Director
Christina Yao, Managing Editor
Shumin Lai,Editorial Associate
Nino Tang, Editorial Associate
Jing Wang, Editorial Associate
Irina Li, Editorial Apprentice

Contributing Editors & Columnists
Angelo Flaccavento
Pierre Mallevays
Amy Odell
Luca Solca
Rachel Strugatz
Sarah Shannon
Cheryl Wischhover
Sarah Brown
Robert Cordero
Doug Stephens
Dan Thawley
Susanna Lau
Colin McDowell
Bandana Tewari

Contributing Photographers
Kevin Trageser
Thomas Lohr

STUDIO


Olivia Howland, Head of Studio

Robin Mellery-Pratt, Director of Content Strategy
Alice Gividen, Content Strategist
Sophie Soar, Content Strategy Associate

Chelsea Carpenter, Senior Graphic Designer

Venetia van Hoorn Alkema, Associate Director, Multimedia Content

Est Donnelly, Senior Production Manager

COMMERCIAL


Nick Blunden, President

London
Erinn Collier, Head of Organisations
Christian Layolle, Global Head of Business Development
Johanna Stout, Global Head of Strategic Partnerships
Michael Alshooler, Global Head of Events and Experiential
Piers Hopkins, Director, Business Development and Operations, BoF China
Matthew Cullen, Associate Business Development Manager
Kizzy Thompson, Associate Director, Business Development
Stephanie Halfmann, Senior Manager, Special Relations
Simon Lee, Senior Events Manager
Hannah Ryan, Senior Business Development Manager
Alex Rowe, Business Development Manager
Renata Xiao, Business Development Manager, BoF China
Laura Bateman, Customer Success Associate
Alexander Holder, Customer Relationship Associate

New York
Joan Cheng, Managing Director, North America
Lily Mummert, Senior Business Development Manager, Strategic Partnerships
Victoria Diez, Senior Business Development Manager, Strategic Partnerships
Silke Schroeder, Senior Business Development Manager
Jeremy Vargas, Business Development Manager
Asher Salik, Customer Relationship Associate

Paris
Alexandra Billet, Senior Business Development Manager, France

MARKETING


Sarah del Corral, Chief Marketing Officer

Nicole Farrugia, Manager, Marketing Technology Operations
Jael Fowakes, Brand Marketing Manager
Sofia Lammi, Email Marketing Manager
Sophie Tanner, Marketing Manager
Amy Warren, Marketing Manager
Jessica Hall, Social Media Editor
Punam Vyas, Social Media Editor

Liam Trayler, Customer Experience Manager
Jade Man, Senior Customer Service Associate

OPERATIONS


Fraser Park, Chief Financial Officer
Hailey Wojcik, Global Head of People

Alvin Chan, General Counsel
Juliet Clark, People Director
Rachel Lochery, Head of Commercial Finance
Liya Dashkina, Financial Controller
Sarah Mandeville, Senior Talent Acquisition Specialist
Hannah McLennan, People Generalist
Helen Orayinka, Commercial Finance Analyst
Tobi Idowu, Office & Project Manager
Kristina Moritiwon, Finance Associate
Isabelle Schoo, Office Manager

PRODUCT & TECHNOLOGY


Walter Badillo, Chief Technical Officer / Head of Individuals
Emily Penny, Head of Product

Damjan Znidarsic, Head of Technology

Alexander Bond, Associate Product Director
Adam Flint, Associate Product Director
Emily Chambers, Senior Product Manager
Jatinder Thandi, Senior Product Manager, Business Intelligence
Natalie Mugavero, Product Manager
Tala Esber, Product Manager
Thomas Wade, Product Manager

Amar Parmar, Associate Director, Team Lead
Taishi Miura, Software Engineer
Keven Bobby Blanco, IT Manager

Ed Walker, UX Director
Emiliano Melchiorre, Digital Product Designer

Moray House, 23-31 Great Titchfield Street - 6th Floor, London W1W 7PA United Kingdom

Ethics Policy


The Business of Fashion’s core mission is to open, inform and connect the global fashion industry. At the core of this mission is our dedication to creating, curating and distributing high-quality news and analysis. We do this with complete editorial independence, free from investor influence, commercial pressures or personal bias. Here is an outline of our business model and the measures we take to maintain our integrity.

HOW BoF MAKES MONEY

The Business of Fashion derives the majority of its revenue from users who subscribe to BoF Professional, our paid news and analysis product, which means we are first and foremost accountable to our readers. We also generate revenue from users who pay for access to events like BoF VOICES and commercial partners which advertise, sponsor events or pay for services associated with BoF Careers, our platform for jobs and career advice.

OUR STANDARDS & ETHICS GUIDELINES

Our journalism is rooted in balanced reporting, fairness and integrity.

We do not take payments of any kind in return for editorial coverage.

We do not adjust editorial content to the wishes or interests of commercial partners, shareholders or other financial backers, nor do we avoid covering subjects that may be sensitive for commercial partners, shareholders or other financial backers.

All investors have signed shareholders’ documentation guaranteeing BoF’s complete editorial independence.

All advertising content must be clearly distinguishable from editorial content. As such, all sponsored content or other “native advertising” content must prominently display the following disclaimer: “Sponsored Content.”

All sponsored content or other “native advertising” content created on behalf of commercial partners is done so by BoF’s commercial team.

BoF correspondents have no involvement in the creation of advertising content.

BoF correspondents are governed by conflict-of-interest guidelines ensuring there is absolutely no overlap between their coverage and any personal financial activity.

BoF correspondents do not accept gifts in return for coverage.

The one exception to this rule is travel for the purposes of facilitating editorial coverage. In such cases, the fact that the trip was paid is always disclosed.

BoF correspondents who plagiarise or knowingly provide false information for publication are not tolerated.