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Jacopo Venturini

Chief Merchandising Officer, Gucci

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The BoF 500 is the definitive professional index of the people shaping the $2.4 trillion fashion industry, hand-selected by the editors of The Business of Fashion, based on hundreds of nominations received from current BoF 500 members, extensive data analysis and research.


As chief merchandising officer at Gucci, Jacopo Venturini plays a fundamental role in helping to realise the new vision for the Italian fashion house, working closely with creative director Alessandro Michele and his team.

Venturini joined Gucci in 2015 from Valentino where he held the role of worldwide ready-to-wear collection director and retail image coordinator. Prior to Valentino, Venturini held merchandising positions at Prada .

Since joining, Venturini reports to chief executive Marco Bizzarri and has defined and implemented an effective merchandising strategy aimed to match the creative spirit of its collections with the respective market needs.

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