Having honed her craft in London during the 90s, Lilian Pacce returned to her native Brazil to work as a fashion journalist. Pacce's return to her native country was contemporaneous with its emergence as a key fashion market, Pacce swiftly positioned herself as one of a select group of in-the-know commentators on the Brazilian fashion market and the country’s homegrown talent.
Today, the journalist is leveraging her popularity and loyal readership on her own, eponymous digital publication. The fashion focused lifestyle destination collates key trends, reports on international fashion events and provides Pacce with a platform for her insightful, intelligent and entertaining commentary.
Pacce’s journalistic career began writing for the newspaper Folha de S. Paulo, where she created and edited the weekly fashion page of Ilustrada and Revista da Folha until 1992. She also contributed to Vogue Brazil, Elle, Big, Daslu and Icarus. In 1998, Phytoervas Fashion announced Pacce had won an award for the best fashion journalist in the country. In 2000, Pacce received the same title from the Brazilian Textile Industry Association, Abit. Fashion critic of Notebook 2 O Estado de São Paulo since 1996, Pacce has also authored a book on Brazilian designer Herchcovitch.
Pacce teaches a fashion business course at Fundação Getúlio Vargas University in addition to lecturing on the Luxury FAAP MBA. The journalist learnt her craft in London, attending both London College of Fashion and Central Saint Martins.
Pacce is the author of several books including: "The Bikini Made in Brazil," "Around the Fashion World – Designers, Brands and Models" and "Ecobags – Fashion and Environment."
In 2021, Pacce joined the International Board of Swimwear History in the BikiniART Museum Foundation. She has also been a member of the jury at Prêmio Muda Vogue (Muda Vogue Award for Sustainability) in 2019 and in the following year was a Together Band Ambassador for the 17 UN Sustainable Development Goals. Pacce was also a member of the panel of experts at LVMH Prize in 2014.