Almost every major fashion country has one city that shines brighter than the rest. But China’s vast, diverse market defies the norm. In Part 1 of a two-part investigation, we examine the fashion capitals of Shanghai and Beijing. Next month, in Part 2, we explore Hong Kong and Guangzhou.
Vietnam is already an important sourcing hub for companies like Zara, H&M and Nike — and an increasingly valuable way for brands to reduce their exposure to China — but supply chain experts say it is not as attractive as it once was.