The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Brooklyn's Wearable Revolution" (The New York Times)
"Thanks to an unexpected collision of circumstances, New York, especially Brooklyn, has become the natural home of the greater wearables movement"
"Vogue and Apple: A Love Story" (Racked)
"The two have united this year to produce the annual spring Costume Institute exhibit and its corresponding over-the-top event, the red carpet blowout known as the Met Gala."
"Asos and Telefónica's Wayra Launch Fashion Tech Accelerator" (TechCrunch)
"Asos is getting into to the startup accelerator business with a new fashion tech program being run in partnership with (and by) Telefónica's Wayra."
"Is Flipkart Turning Into the Perfect Example of What a Tech Startup Must Not Do?" (Quartz)
"Flipkart, the Indian e-commerce major founded in 2007 by the two friends, is going through what may be its roughest patch yet."
"Rocket Internet Shares Fall Again on Valuation Concerns" (Reuters)
"Rocket Internet took another tumble on Thursday as concerns grew over the worth of its portfolio after a cut in the valuation of its online clothing sites operating in emerging markets."
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.