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Kim Jones

Artistic Director, Fendi & Dior Men

He revolutionised Louis Vuitton's menswear offering with a streetwear aesthetic, and was tapped by Fendi and Dior Men to lead the house.


British menswear designer Kim Jones has worked with a host of high profile fashion brands, including Dunhill, Louis Vuitton, Mulberry, Alexander McQueen, Hugo Boss , Iceberg, Topman and Uniqlo. He exited his role as men's artistic director of Louis Vuitton in January 2018, after revolutionising the house's menswear offering with a distinctive, streetwear-inflected take on luxury. In March 2018, it was announced he would be joining Dior Men as artistic director, showing his first collection in June 2018. Since joining Dior, Jones has also been named artistic director at Fendi in September 2020. 

In 2011, following a three year tenure as creative director of British luxury goods brand Alfred Dunhill, Jones was appointed as style director of Louis Vuitton’s ready-to-wear menswear collections, taking charge of one of the fastest growing sections of the global fashion powerhouse. The designer’s debut collection for Spring/Summer 2012 proved an instant hit with industry insiders, with subsequent collections cementing Jones’s prominence as one of the leading designers in menswear. The celebrated designer has been awarded numerous awards throughout his career including Menswear Designer of the Year by the British Fashion Council in 2009 and 2011, and two successive Topshop New Generation awards.

Having spent his formative years travelling with family to exotic locations in Africa and the Amazon, Jones returned to London in his teens, attending the prestigious Central Saint Martins for his undergraduate degree. In 2002, the budding designer’s graduate collection was bought by John Galliano and shortly after Jones launched his namesake label. Showing at London Fashion Week in 2003, he swiftly earned a reputation as a designer of the zeitgeist for his edgy, street-wear inspired aesthetic. Jones designed for his label for eight seasons, debuting at Paris Fashion Week in 2004, before disbanding the company to take up the creative directorship at Dunhill.

Jones has also worked as a stylist and art director for magazines such as Dazed & Confused, Pop, Fantastic Man and T: The New York Times Style Magazine, and worked on a book with the late photographer Luke Smalley that was published in 2004.

In September 2020, the British designer followed in the footsteps of Karl Lagerfeld , becoming Fendi's artistic director of haute couture, ready-to-wear and fur collections for women, while remaining at the helm of Dior Men. 


Dior Men

Dior Men

Artistic Director, Menswear


Paris, France

Louis Vuitton

Louis Vuitton

Style Director, Menswear

2011 - 2018

Paris, France

dunhill London

dunhill London

2008 - 2011

London, United Kingdom


Central Saint Martins

Central Saint Martins

Vital Statistics

11 September 1979

United Kingdom

Member since

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What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.