Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Singapore’s E-Commerce Giant Carousell to Acquire Reflash

Carousell app. Shutterstock.
Carousell app. (Shutterstock)
By
  • Khanh Linh

The move is part of Carousell’s efforts to increase its influence in the booming re-commerce market after acquiring Singapore-based secondhand sneakers and streetwear marketplace Ox Street last year.

Financial terms of the transaction were not disclosed. Carousell said the deal with Reflash will allow it to make selling secondhand fashion more seamless, “helping time-starved users declutter in an instant”.

Carousell Group, which includes C2C marketplace Carousell, Vietnam’s Chotot and Malaysia’s Mudah, is one of Southeast Asia’s fastest-growing managed marketplaces.

Since its inception in 2015, Reflash has grown to become Singapore’s largest omnichannel fashion re-commerce retailer with an online store and a network of ten physical thrift stores across the city. The brand has processed more than 5 million pieces of clothing and resold used clothing from about 305 international and local fashion labels.

ADVERTISEMENT

Learn more:

Singapore’s Carousell Raises $100 Million for Regional Expansion

Carousell Group secured $100 million in a funding round led by South Korean private equity firm STIC, bringing its valuation to $1.1 billion.

In This Article

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Global Markets
A guide to unlocking opportunity in emerging and frontier fashion markets.
view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
BoF Professional - How to Turn Data Into Meaningful Customer Connections
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
BoF Professional - How to Turn Data Into Meaningful Customer Connections