The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The editor is following Vogue Italia editor-in-chief Emanuele Farneti out the door as Condé Nast implements a global consolidation strategy. The men’s fashion title is now led globally by US GQ editor Will Welch. Audiffredi made the announcement on Instagram by posting his last editor’s letter for the magazine, and said he will depart the publisher at the end of August. He was named the editor of GQ in 2019, but has held various different roles at Conde Nast Italia since 2007, including editor in chief of Vanity Fair Italia.
Editor Federico Sarica has been named Audiffredi’s successor, according to Italian newspaper Italia Oggi, in an editorial head role that reports to Welch and deputy global editorial director Adam Baidawi.
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GQ’s New Masculinity Goes Global
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Global editors Will Welch and Adam Baidawi tell BoF about how they aim to bring American GQ’s take on masculinity to the magazine’s international editions as part of Condé Nast’s new global strategy.
The stylist is set to unveil a bi-annual print magazine and digital platform, with a team that includes Holly Shackleton and Fran Burns.
Luxury book publishers — and husband and wife — Prosper and Martine Assouline join BoF founder and editor-in-chief Imran Amed to discuss the genesis of their publishing business and how they are growing it into a global lifestyle brand.
Now under the ownership of British publisher Future, both Marie Claire and WhoWhatWear are contending with how to grow their new parent’s US operations in the ever-challenging media landscape.
Fast Company has named The Business of Fashion one of the ‘world’s most innovative companies’ for a second time for demonstrating ‘how a media brand can leverage AI to add reader value rather than erode trust with AI-written news articles.’