default-output-block.skip-main
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Nike Appoints Jared Carver as Converse CEO

Converse, sneakers
Carver's appointment is part of a wider leadership shuffle at Nike. (Nike)

The veteran executive, formerly vice president of the Nike-owned brand’s North America business, will succeed Scott Uzzell as president and chief executive as of 1 June, in the latest move of a wider leadership shuffle at Nike.

Last week, Sarah Mensah was announced as the new Jordan brand president, succeeding Craig Williams who transitioned into a new role as president of geographies and marketplace at Nike.

Uzzell will remain at Nike, assuming Mensah’s former role as vice president of the brand’s North America business, reporting to Williams.

Learn more:

What a Winning Strategy Looks Like in Today’s Sneaker Market

The latest financial results from Nike and On reveal how the two brands are outpacing rivals with a focus on performance-driven products and discipline in their direct channels.

© 2023 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

The company’s recent introduction of a marketplace model has led to a flood of listings for new, high-end goods by third-party sellers. Some brands aren’t happy, but there may not be much they can do.



The US Federal Trade Commission filed a long-awaited antitrust lawsuit against Amazon on Tuesday, charging the online retailer with harming consumers through higher prices in the latest US government legal action aimed at breaking Big Tech’s dominance of the internet.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
Introducing The BoF Brand Magic Index
© 2023 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
Introducing The BoF Brand Magic Index