Forrester
Latest News & Analysis
Amazon vs Alibaba: Which E-Commerce Giant Is Winning the Covid-19 Era?
The online retail goliaths have made a fortune as the pandemic shifted shopping online but the crisis has also exposed their vulnerabilities and shed light on challenges that lie ahead.
Stores Still Critical to Wooing Men, But Leaders Re-Wiring for Digital Age
In the age of e-commerce, physical flagships are still critical to engaging male luxury consumers, though market leaders are integrating their online and offline presence to create new digitally enhanced stores.
The Store is Everywhere
BoF looks into the fast-approaching future of "everywhere computing" and the implications for retailers.
