Grailed

For many consumers, the endless feed of new styles offered by online retailers like Shein, The RealReal and Grailed is as much about entertainment as shopping. Either way, they’re hooked.

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.

The resale player, in which Goat is a lead investor, announced plans to shutter its standalone Heroine offshoot this week.

Three factors explain why investors and operators are bullish on the secondhand fashion opportunity, according to research by BoF Insights.

Companies like The RealReal, StockX, Goat, Rebag and eBay are hiring more authentication experts to weed out counterfeit products. Finding enough qualified candidates is a struggle.