This week, Amazon-owned Shopbop became the third high-end fashion e-tailer this year to get into beauty. The goal may be more about drawing people to the site than becoming a powerhouse in the category.
The recent popularity of colourful shoes from independent labels like Mach & Mach and Amina Muaddi, as well as Paris Texas, Arielle Baron, The Attico, Ancuta Sarca and Pīferi speaks to the post-pandemic hunger for novelty footwear.
The biggest post-pandemic look is already in stores and it comes with a lot of exposed skin.
The popularity of $450 Balenciaga beaded bracelets and $24 Urban Outfitters emoji chokers is a sign that consumers are craving fun statement pieces for their post-pandemic wardrobes.
From Zoom styling consultations to digital VIP dinners, here’s how luxury retailers are continuing to woo the wealthy.