Saga Furs

Global fur sales fell to $33 billion last year, down from $40 billion in 2015. Now, Saga Furs, which provides fur for numerous high fashion houses, is turning to influencers like Bryanboy to turn the tide.

Millennial-friendly megabrands like Gucci are going fur-free, but the $40 billion global fur industry is working hard to reinvent itself for a new generation of consumers.

This month, our Spotlight shines on London-based designer Daniel W. Fletcher, who launched his urban menswear line straight after graduation with the support of Saga Furs and Inditex.