The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
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At BoF VOICES 2021, Jay Shetty spoke about how his experiences as a monk taught him not only how to find purpose, but how to live with it.
The word “purpose,” says Shetty, has become such a buzzword it can feel intangible, with its actual meaning difficult for many to define. But actually defining purpose is key to living with it and countering our human inclination to let what we believe other people think of us dictate daily choices. Shetty likes to think of purpose as an “eternal calling,” and offers a formula for finding it: purpose is passion plus expertise, plus service.
“When you use your passion in the service of others it becomes a purpose,” said Shetty. “People think purpose comes from an activity, or a particular occupation or a particular title, or industry that we work in. But purpose is so much more about how we feel about what we do.”
This podcast is made in partnership with Brandlive and Clearco.
In the fifth and final session of BoF’s annual gathering, Vanessa Kingori, Jay Shetty, Sinéad Burke, Christian Louboutin and others spoke about finding personal fulfillment in the face of adversity.
Designer Carly Mark sparked conversation about what it takes to make it as an emerging designer in New York when she announced she was shutting her ready-to-wear line and moving to London. On Thursday she held her last sample sale.
To stabilise their businesses brands are honing in on what their particular consumer wants to buy, introducing new categories and starting conversations.
That’s the promise of Zellerfeld, a 3D-printing partner to Louis Vuitton and Moncler that’s becoming a platform for emerging designers to easily make and sell footwear of their own.
With a new heavyweight backer in Italian firm Style Capital — which helped Zimmermann secure a billion dollar valuation — the French contemporary womenswear brand has ambitions to go global. But it sits in a competitive and hard-to-crack category.