From Outdoor Voices to Thinx, the gap between a female-run company's shiny brand and the messy realities of many a start-up business can become a liability.

Away's muddled response to a critical article sparked a weeks-long scandal. Here's how brands can avoid making the same mistake.

This week, Stitch Fix taps its president from Bain & Company, while Topshop’s CEO of two years steps down.

Lululemon COO Stuart Haselden will replace co-founder Steph Korey as the fast-growing luggage brand's new leader.

For fashion start-ups, raising money and growing sales came easily. But with costs rising and profits elusive, securing a happy ending for investors is proving much harder.

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

A step-by-step guide to formulate your business strategy to kick-start your fashion company.

Many direct-to-consumer brands run losses for years, relying on a perpetual cycle of funding rounds to cover the cost of acquiring new customers. Here’s BoF’s guide to getting out of the red, with advice from founders of start-ups that did it.