Exane BNP Paribas
Latest News & Analysis
Marketing
Gucci Among World’s Hottest Fashion Brands, While Prada Cools
Gucci, Louis Vuitton and Chanel are among fashion's ‘hottest’ luxury brands, earning editorial coverage that matches or exceeds their print advertising spend.
Luxury
Luxury Watch Market Sobers Up
With the luxury watch market under pressure, the shift to affordable steel models is depressing growth and retail space productivity, according to new research by Exane BNP Paribas.
Technology
Burberry Remains Digital Luxury Leader, While Céline Trails Industry
LONDON, United Kingdom — While the impact of Burberry 's digital innovation story may be cooling as a public relations message, the British brand