The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
In her new role, Tiffany Godoy will oversee Vogue Japan’s editorial operations, strategy and vision. The US-born editor will “work closely” with both Anna Wintour, Vogue’s global editorial director and Condé Nast’s chief content officer, as well as Leslie Sun, Vogue’s Asia-Pacific director, according to an announcement released by Condé Nast on Thursday.
“Tiffany’s experience working across print, digital, audio and video, coupled with her deep understanding of — and passion for — Japanese fashion culture, make her a natural fit for this role,” Wintour said.
An editor, journalist, consultant, and video and podcast creator, Godoy began her career as a fashion editor in Tokyo two decades ago and, in 2010 she co-founded The Reality Show, a multimedia magazine and creative studio. She has authored the books, Style Deficit Disorder: Harajuku Street Fashion - Tokyo, Japanese Goth, and the forthcoming A History of Contemporary Japanese Fashion.
“I am incredibly proud to contribute to the Vogue legacy as the content lead for Japan,” Godoy said. “Japan and Vogue are pillars of my creative and career development, and I am thrilled to intersect new media possibilities, identity, and innovation through Japan’s singular aesthetic and cultural filter.”
In December 2020, Vogue publisher Condé Nast announced a major editorial restructuring that consolidated power in the hands of American Vogue editor Anna Wintour; the following year saw a number of long-time editors-in-chief of international titles leave their posts in key markets such as China, the UK, France and Italy.
In May last year it was announced that Vogue Japan editor-in-chief Mitsuko Watanabe would step down at the end of 2021.
Enninful will transition to a new global advisory role, while ‘having the freedom to take on broader creative projects,’ he said in a memo to staff.
The centenary of the photographer’s birth has sparked gallery shows in New York and London that celebrate him as the definitive iconographer of our time.
Join us on Wednesday, May 24 at 16:00 BST / 11:00 EDT for #BoFLIVE, as Dash Hudson’s chief marketing officer, Kate Kenner Archibald, joins BoF’s associate director of content strategy, Alice Gividen to unpack how ROI in social media is evolving, the channels that fashion and beauty businesses should prioritise, and which practices and metrics enable brands to measure success most successfully.
Leaning into his experience as a queer Black man from South London, the photographer has become one of the most powerful imagemakers of his generation.