Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Zalando Announces Plans to Remove its Plastic Packaging

The online fashion retailer has already switched to 90 percent renewable energy at its buildings and has pledged to redesign their packaging by 2023.  
Zalando logistics centre | Source: Courtesy
By
  • Reuters

BERLIN, Germany —  Zalando, Europe's biggest online-only fashion retailer, announced plans on Wednesday to cut its emissions of carbon dioxide, eliminate single-use plastics in packaging and make its Zign private label more sustainable.

Many fashion players are trying to bolster their environmental credentials as the sector faces criticism for fuelling a throwaway culture, with global charity Oxfam saying it is responsible for about 10 percent of all greenhouse gas emissions.

"The fashion industry is facing sustainability challenges and we know we have been part of the problem. Going forward, our aspiration is to be part of the solution," Zalando Co-Chief Executive Rubin Ritter said in a statement.

"We see a clear link between acting sustainably and continued commercial success... We believe that it will be a competitive advantage in the future."

ADVERTISEMENT

Zalando said it wanted to be "carbon neutral" in its own operations and all deliveries and returns as of today, including self-operated properties, parcel transportation and packaging.

It switched to over 90 percent renewable energy at its own buildings this year and said it would offset remaining carbon emissions that could not be eliminated in its operations.

Carbon offsetting involves helping to fund a cut in emissions elsewhere, such as through preventing deforestation.

Zalando pledged to design its packaging to minimise waste and eliminate single-use plastics by 2023, noting that its boxes are already made from recycled materials.

By Emma Thomasson; editor: Michelle Martin

In This Article

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Sustainability
How fashion can do better for people and the planet.

Fashion’s Virgin Plastic Problem

The industry needs to ditch its reliance on fossil-fuel-based materials like polyester in order to meet climate targets, according to a new report from Textile Exchange.


Are H&M and Zara Harming Forests in Brazil?

Cotton linked to environmental and human rights abuses in Brazil is leaking into the supply chains of major fashion brands, a new investigation has found, prompting Zara-owner Inditex to send a scathing rebuke to the industry’s biggest sustainable cotton certifier.


Is April Still the Greenwashiest Month?

Over the last few years, the run-up to Earth Day has become a marketing frenzy. But a crackdown on greenwashing may be changing the way brands approach their communications strategies.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Awards - Deadline 30 April 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Awards - Deadline 30 April 2024