The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Amazon Has Developed an AI Fashion Designer (MIT Technology Review)
"Researchers at the e-commerce juggernaut are currently working on several machine-learning systems that could help provide an edge when it comes to spotting, reacting to, and perhaps even shaping the latest fashion trends."
How RFID Tags Became Trendy (Endgadget)
"Last year, Moncler announced that starting with its spring-summer 2016 collection, it would outfit products with RFID chips that customers could use to authenticate via an app or website."
This T-Shirt Sewing Robot Could Radically Shift the Apparel Industry (Fast Company)
"In a soon-to-open Arkansas factory, 21 production lines manned by the Sewbot will be capable of making 1.2 million T-shirts a year — and the ripple effects will soon be felt in garment factories in the developing world."
What Will it Take to Sell Smartwatches? Just Make us Feel Something (Digital Trends)
"The fashion and tech worlds continue to clunkily converge, just with little impact. Almost no one is getting it right, and it's because manufacturers haven't made a smartwatch that tugs at our heart strings like it should."
Wal-Mart to Enter Voice-Shopping Market Via Google (Reuters)
"Google will offer hundreds of thousands of Walmart items on its voice-controlled Google Assistant platform from late September, in a bid to compete with Amazon's Alexa."
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.