The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Snapchat Rising: Is Facebook-Sized Success the Future for This Youthful App" (The Guardian)
"The ephemeral app is set to go public, could be worth $25bn, and is seen as the only serious challenger to Facebook's audience. But can the ascent continue?"
"Would You Wear a Leather Jacket Grown in a Lab?" (Quartz)
"Founded in 2011, Modern Meadow has turned to biotechnology to literally grow leather in a lab. It works like this: Using DNA-sequence editing, ordinary cells are transformed into little factories that churn out collagen, which is the main structural protein found in animal skin."
"Amazon Revenue Misses Estimates as Holiday Sales Fall Short" (Bloomberg)
"Amazon.com Inc. reported disappointing sales in the holiday quarter and said revenue in the current period may miss estimates, raising concerns that rising spending on warehouses, movies and gadgets is not yet translating into fast enough growth."
"The Promise of Augmented Reality"(The Economist)
"None of the present approaches to AR seems likely to change the world as the iPhone did. But those behind them hope that, one day, a combination of them will."
"Facebook Now Makes 84% of Its Advertising Revenue From Mobile " (AdWeek)
"According to the company's latest earnings [...] mobile advertising accounted for 84 percent of [Facebook's] 2016 fourth-quarter revenue — up from 80 percent during the same period the previous year."
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Brands including LVMH’s Fred, TAG Heuer and Prada, whose lab-grown diamond supplier Snow speaks for the first time, have all unveiled products with man-made stones as they look to technology for new creative possibilities.