Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.
The company behind Snapchat wants to break even and reach profitability in 2018.
After a tumultuous first year on the public market, Snapchat is under pressure to deliver results. But will advertisers ever see the platform as more than a place to experiment?
The rise of the image economy presents a revolutionary opportunity to communicate alternate values, but Generation Next seems content to post dope travel pics from Ibiza, argues Chris Wallace.
Snap’s growth fell short of estimates, feeding fears that aggressive competition from Facebook is blunting the younger social media company’s potential just months after its IPO.
After reporting revenue and user growth that missed estimates, Snap Inc CEO Evan Spiegel spoke as if the quarter was a success deflecting questions and concerns by explaining that people may just not understand the value of his platform yet.
Novice investors said their deep affinity with the disappearing-message app prompted them to jump in.
As Snap’s IPO mints a mountain of new millionaires in Los Angeles, what will their spending reveal about changing luxury consumption patterns and the state of status in 2017?
Snap is targeting a valuation of between $19.5 billion and $22.3 billion, the richest valuation in a US tech IPO since Facebook in 2012.
Why the rise of Snapchat is good news for the fashion industry.
Investors have been poring over the filing for Snap's upcoming IPO to assess whether the still-unprofitable company will be the next Facebook Inc.
This week, Snapchat files for IPO, seeking a $25 billion valuation amidst scepticism, while biotechnology companies grow sustainable leather in labs.
His image- and video-sharing app has been adopted by the fashion industry to an extent only previously achieved by Instagram.
Procter & Gamble raised its annual profit forecast on lower commodity costs and as consumers, particularly in the United States and Europe, kept buying its pricey Tide detergent and Dawn dish soap.
Frédéric Malle announced on Apr. 18 that he will be leaving his brand Editions de Parfums Frédéric Malle at the end of June.
The two brothers join older siblings Antoine and Delphine, meaning that 4 out of Arnault’s 5 heirs now serve on the board. Bernard Arnault, age 75, has placed his controlling interest in LVMH in a stock-share partnership aimed at perpetuating family control.
Billionaire Bernard Arnault said he hopes a planned visit to France next month by China’s Xi Jinping will help smooth trade relations between Paris and Beijing.
Alyson Hogg, who founded the luxury tanning brand in 2003, has reacquired it from Crown Laboratories.
Monthly Swiss watch exports suffered their biggest decline since 2020 as demand for premium and luxury timepieces in key markets including China and Hong Kong plunged.
Asos has said it will take “necessary actions” to transform its fortunes after the fast fashion retailer’s first-half losses widened and sales fell by nearly a fifth.
The effort to force TikTok’s Chinese parent company ByteDance Ltd to divest its ownership of the social media platform would quickly become law under a plan outlined Wednesday by House Speaker Mike Johnson.
