The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
18th November at 16:00 GMT / 11:00 EST
Featuring Helene Phillips, SVP digital and client experience, global of Jimmy Choo and Rachel Waller, global vice president of channel innovation of Burberry, in conversation with BoF’s head of strategy Rahul Malik and director of research and analysis Diana Lee.
The Opportunity in Digital Fashion and Avatars Report — BoF Insights
The Opportunity in Digital Fashion and Avatars is an in-depth, quantitative report published by BoF Insights, a new data and analysis think tank from The Business of Fashion that arms business leaders with proprietary and data-driven research to navigate the fast-changing global fashion industry.
This report is BoF Insights’ guide to digital assets in fashion, examining the rise of the metaverse and underlying technological, social and consumer shifts. The report concludes with a playbook on how to seize the opportunity. To explore the full report click here.
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Author and tech executive Mo Gawdat explores the arrival of artificial intelligence and how it will eventually affect everyone.
Supercharged chatbots, hyper-personalised marketing copy and new ways for shoppers to discover fashion online are just a few of the dream applications for ChatGPT and similar AI models.
The crypto market’s dramatic decline hasn’t totally curbed its wild spending, though it does look to be shifting its predilection for loud luxury toward a more discrete sense of style.
Games have become a cultural force in their own right and the preferred entertainment of Gen-Z, which accounts for a fast-growing share of fashion sales.