The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The rapper said that she has been working on her own range “at home for my hair and my daughters” in an Instagram post. The announcement came amid a broader series of social media posts that addressed comments she received after showing off her natural hair.
“I think [it] is time for people to educate themselves on nationality, race and ethnicity,” the rapper said in her Instagram post. “Being Hispanic/Latina don’t make your hair long, don’t make your skin light or don’t make your face features slim.”
While Cardi B did not provide any details on a potential launch date, a recipe she released last year for a DIY hair mask went viral. Meanwhile, the planned launch comes against a backdrop of growing interest in hair care for historically under-served or overlooked markets.
Shana Randhava, Priya Venkatesh, Heela Yang and Robin Tsai will join Imran Amed and Priya Rao to identify the entrepreneurs shaping the future of the beauty industry.
By selling existing formulas under their own name, retailers can tap into the lucrative beauty market without investing in custom formulations. But that doesn’t mean the private label model is an easy win.
The San Francisco-based company is hoping to tap growing consumer demand for financing for cosmetic treatments among other services.
Once thought of as long-term disruptors who would change the way we shop forever, multi-brand online retailers that sell cosmetics, skincare, fragrance and more are facing multiple headwinds.