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Report: Cosmetic Services Firm Ideal Image Preparing for IPO

Ideal Image provides services including laser hair removal, botox and skin lifts.
Botox. Shutterstock.

Ideal Image, which provides services including laser hair removal, botox and skin lifts, is exploring a US initial public offering, according to people with knowledge of the matter.

The company, which is majority-owned by private equity firm L Catterton, is working with advisers ahead of a potential listing that could occur as soon as this year, the people said. A decision around the timing of the company’s public markets debut hasn’t been finalised.

L Catterton, TPG Growth and Ideal Image declined to comment.

Tampa, Florida-based Ideal Image, led by chief executive David Prokupek, describes itself as North America’s top aesthetics brand. It offers virtual consultations and provides in-person treatments including some dedicated to anti-aging and body-sculpting. It operates in U.S. states including California, New York and Arizona, as well as in Canada, its website shows.

In May, TPG Growth said it had acquired a significant minority stake. “Ideal Image’s unique tele-consultation experience and broad point-of-care offering has proven to resonate incredibly well with clients,” Heather Smith Thorne, a TPG Growth partner, said at the time.

European Wax Center Inc., a waxing-services company backed by investment firm General Atlantic, went public in August and has seen its shares rise by more than 60 percent since its debut.

By Gillian Tan

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