default-output-block.skip-main
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Louis Vuitton Unveils Revamped Tower in Tokyo’s Ginza District

Louis Vuitton's newly re-opened Ginza store has a facade inspired by the waves of Tokyo Bay. Louis Vuitton
Louis Vuitton's newly re-opened Ginza store has a facade inspired by the waves of Tokyo Bay. Louis Vuitton

Louis Vuitton has opened a new seven-storey glass tower in Tokyo’s upmarket Ginza District, with an undulating facade that houses a boutique, cafe and chocolate shop.

The French luxury giant has had a location on this same Ginza Namiki building site for 40 years, but this latest iteration involved a complete overhaul, with architect Jun Aoki and his firm designing the unique curved exterior that reflects light to resemble the movement of water (the waves of Tokyo Bay, specifically). The interiors, including a central oak staircase as a major focal point, were designed by Peter Marino.

The store will stock the full women’s and men’s ready-to-wear and leather collections, accessories, jewellery, watches, fragrances, travel sets and city guides. To coincide with the re-opening of the Ginza store, Louis Vuitton has also launched an exhibition featuring products and inspirations from its most famous Japanese collaborators, including Rei Kawakubo, Fragment’s Hiroshi Fujiwara and Kansai Yamamoto, as well as artists such as Yayoi Kusama and Takashi Murakami



In This Article
Organisations

© 2021 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
State of Fashion 2023
© 2022 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions and Privacy policy.
State of Fashion 2023