The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Bestseller, C&A, H&M, Inditex, Otto Group and PVH Corp. are now signatories of the legally binding Pakistan Accord, the companies said in a statement released Monday calling on other businesses to follow suit.
Announced in December last year, the Pakistan Accord is the first step in expansion beyond Bangladesh for the International Accord for Health and Safety in the Textile and Garment Industry, a legally binding agreement signed by 190 brands and factories to ensure better safety standards in supplier factories. Brands were able to sign the Pakistan Accord as of Jan. 16 this year, with German retailer Tchibo also among the signatories.
The International Accord is an evolution of the Bangladesh Accord, a landmark worker safety agreement established in the wake of the deadly Rana Plaza collapse in 2013.
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Landmark Worker Safety Initiative Launches into Pakistan
The Pakistan Accord marks a new milestone for the International Accord, a legally binding commitment from brands to ensure worker safety in garment factories that had previously not expanded beyond Bangladesh.
The brand’s hyperrealistic (but fake) animal heads sparked outrage this week, highlighting the increasingly delicate balance brands must strike between provocative marketing and shifting consumer values.
Shifting weather patterns are making shopping behaviour harder to predict, adding to inventory management challenges for brands and retailers.
The company faced questions about how rabbit felt, which is made from the animal’s hairs, fit with its no-fur policy.
This week, a spoof press release claimed Adidas had appointed a co-CEO to address rights violations in its supply chain, a sign of more disruptive and confrontational tactics from advocacy groups focused on the industry.