Despite the fast pace of makeup, skin care and haircare launches, it’s the brands with iconic, best-in-class products that dominate categories season after season. Executives from Nars, Too Faced and Tarte deconstruct how their brands’ best-sellers became heroes that scaled into volume- and revenue-driving franchises.
The State of Fashion: Beauty explores why the international growth strategies of beauty brands and retailers need a reset to capture opportunities in new markets, like India and Middle East, emerge along with industry juggernauts, the US and China.
This week, Martin Brok succeeded Chris de Lapuente as president and chief executive of LVMH-owned Sephora, while Nicolas Di Felice joined Courrèges as artistic director.
Amidst a booming skincare market, makeup-first labels are angling to become purveyors of moisturisers and serums, too. But can a brand be an authority in both?
The 21-year-old makeup brand — and Estée Lauder Companies' biggest acquisition to date — is expanding into skincare. Co-founder Jerrod Blandino talks exclusively about the launch.