The London-based designer has won recognition for her vibrant designs patched together from vintage clothes. Now she wants to grow her business without sacrificing its core values.
The designer is developing a business model that does not rely on industry connections. Now, as her first collection hits Ssense, her strategy to prioritize collaborations and Midwest craftsmanship will be put to the test.
The 28-year old designer secured top model Chu Wong and art direction by Ellie Grace Cumming for his first campaign. London’s Machine-A will be the first store to offer the brand.
The South African photographer known for her distinctive signature style is part of a rising generation of talent casting a new frame on visual narratives and beauty ideals.