Becca Cosmetics
Latest News & Analysis
Beauty
The Changing Shape of Beauty M&A
Beauty megadeals may be few and far between over the near term, but M&A will still be critical for buyers and sellers seeking growth, innovation and competitive product portfolios, reports The State of Fashion: Beauty.
Beauty
Why Estée Lauder Is Shutting Down Becca Cosmetics
The 2016 acquisition was already challenged before the pandemic, and the beauty conglomerate is making cuts as it looks ahead at a post-pandemic recovery.
Beauty
How ‘Glow’ Became Beauty's Latest Obsession
The ultimate signifier of inner health, ‘glow’ has become the new buzzword in beauty.
News & Analysis
The Global Influencer Economy, Part 1: The Dangers of Playing It Safe
What boosts the bottom line from London to Lagos? BoF examines the dark arts of influence and why brands can't afford to play it safe.
Beauty
What Can Luxury Learn from Beauty Influencers?
In a world where earned media often speaks louder than paid marketing, the cost of not nurturing conversation can be high.