L Brands
Latest News & Analysis
Can New Leadership Save Victoria’s Secret?
The ailing lingerie brand has beat analyst’s expectations this year. But it’s betting on an executive overhaul to help it finally pull off a turnaround.
L Brands Sells Majority Stake in Victoria's Secret's UK Business
Under a newly formed joint venture, British clothing retailer Next Plc will acquire a majority stake in the lingerie giant.
L Brands Reports 63% Surge in Same-Store Sales
The growth was fuelled by its Bath & Body Works brand.
Is Bath & Body Works' Pumpkin Spiced Success Pandemic-Proof?
Bath & Body Works, whose hand sanitisers and soaps are in high demand, is more important than ever as L Brands tries to pick up the pieces after the failed Victoria’s Secret deal amid a global pandemic.
The Great Retail Reopening Has Begun. Will Shoppers Return?
This week, everyone will be talking about the future of Victoria's Secret, the reopening of American stores and China's 520 Day. Get your BoF Professional Cheat Sheet.