This week, Nike escalated its legal battle with StockX over digital IP, but as brand managers gear up for the next phase of the internet, the best defence is likely to be a strong offence.
Big music festivals produce a torrent of content for social media, but the fashion is equally as important, as what influencers wear to Coachella can quickly become a big seller in stores worldwide.
With the acquisition, Vestiaire Collective and Tradesy will merge their teams and share company tools like technology in the luxury authentication space.
Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.
Shoppers were spending in force this holiday season, but while some brands enjoyed big sales bumps, others slumped.
Yeezy x Gap hoodies have quickly become the most traded streetwear items on StockX and are fetching premiums like those seen on Yeezy sneakers. But whether Yeezy can boost Gap overall is another question.
Investors are backing resale platforms that go after niche categories like formalwear, kidswear and outdoors apparel as the resale market continues to grow.
From fulfillment and logistics hurdles to local competition, international players face a range of challenges within the region.
The platform is partnering with Revlon to launch its new collaboration with Megan Thee Stallion, bringing its scarcity model pricing to the beauty space.
Companies like The RealReal, StockX, Goat, Rebag and eBay are hiring more authentication experts to weed out counterfeit products. Finding enough qualified candidates is a struggle.
Goat and SoleSavy raised funds amid a frenzied sneaker resale market, but the two have different visions for the future of streetwear.
The sneaker and apparel marketplace has raised $195 million in a Series F funding, led by a group of investors including Park West Asset Management,