Westman Atelier
Latest News & Analysis
Beauty
Beauty TikTok’s Latest Obsessions: Latte Looks, Radiant Skin and the Newest Collaborations
This week, TikTok can’t stop talking about Hailey Bieber’s coffee makeup, Westman Atelier and Charlotte Tilbury’s deal with Disney.
Beauty
What Makes a Luxury Beauty Brand?
New beauty lines gravitate toward “affordable” or “luxury” branding, but often get stuck somewhere in between. Finding a way out of the mushy middle requires a unique product and attention to detail.
Workplace & Talent
How I Became… A Makeup Artist
Gucci Westman, one of the world’s top makeup artists, shares her lessons from starting out, the challenges of freelance and why beauty requires the same skills as a psychologist.