Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Adidas Names New Head of Global Operations

The move is one of latest changes in the sportwear company's senior management since its new chief executive Kaspar Rorsted took over his role in October.
Gil Steyaert | Source: Adidas
By
  • Reuters

BERLIN, Germany — Adidas has extended the German sportswear company's management shake-up under its new chief executive, promoting Western Europe head Gil Steyaert to global operations chief and appointing its first female executive board member since 1993.

CEO Kaspar Rorsted has made improving diversity one of his top priorities since taking over in October from long-serving predecessor Herbert Hainer.

Adidas said in a statement on Wednesday that the supervisory board had elevated Karen Parkin, human resources head since 2014, to the executive board, the first woman in the top team since 1993 when Gilberte Beaux led Adidas as interim CEO.

In March, Rorsted appointed Harm Ohlmeyer as finance chief, replacing Robin Stalker, who served alongside Hainer for 16 years.

ADVERTISEMENT

Steyaert, a 54-year-old French national who joined Adidas in 1999, will replace Glenn Bennett, who had been on the executive board for 20 years and was responsible for sourcing.

Adidas said the move, which takes effect by Oct. 1, had come because Bennett had informed the supervisory board he would not extend his contract when it expires in March 2018.

By Emma Thomasson; editors: Arno Schuetze and David Goodman.

In This Article
Topics
Organisations

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

Brands Owed Millions After Matchesfashion Collapse

Designer brands including Gucci and Anya Hindmarch have been left millions of pounds out of pocket and some customers will not get refunds after the online fashion site collapsed owing more than £210m last month.


Op-Ed | How Long Can Adidas Surf the ‘Terrace’ Trend?

As a push to maximise sales of its popular Samba model starts to weigh on its desirability, the German sportswear giant is betting on other retro sneaker styles to tap surging demand for the 1980s ‘Terrace’ look. But fashion cycles come and go, cautions Andrea Felsted.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Awards - Deadline 30 April 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Awards - Deadline 30 April 2024