In a roundtable co-hosted by Bulgari and BoF, executives representing the likes of Gucci, Versace, Marni, Tod’s, Meta, McKinsey and more discussed topics such as female-identifying representation in leadership and sponsorship in the workplace. BoF shares key insights below.
The data and technology business has developed proprietary tools that allow analysis of customer engagement, marketing strategies and lifetime value, working with the likes of The Economist, MyTheresa and Diageo. BoF speaks to Good Growth’s CEO and co-founder to learn more.
In 2022, brands spent more than three times the amount than 10 years prior to acquire each customer through marketing. Jennifer Piña, vice president of strategic partnerships at social commerce platform MagicLinks, shares why influencer marketing remains a powerful investment.
Designers Tory Burch, Jason Wu, Phillip Lim, Prabal Gurung, Sergio Hudson and Brendon Babenzien, together with Steven Kolb, Laurent Claquin, Gabriella Karefa-Johnson, Julie Gilhart, and more, joined BoF’s Imran Amed and Google’s Stephanie Horton.