The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The rapper filed to trademark “Bardi Beauty” on April 16. According to the filing, the cosmetics company could encompass makeup, fragrance, skincare and hair and nail products. The news was first reported by TMZ.
While Cardi B has already ventured into fashion collaborations, teaming up with Reebok, Steve Madden and Fashion Nova, she is yet to formally launch any products within the beauty industry. However, she’s well on her way: Last month, Cardi B announced via Instagram that she has been working on her own haircare range “at home for my hair and my daughters.” With no release date disclosed at the time, the launch of haircare may be one element of this larger beauty line.
Following a $6 million Series A funding round, the sunscreen brand prepares to move past its club of creative clientele and reach the masses.
Sophia Hwang-Judiesch, who took the helm of the storied department story in September, is looking to find the sweet spot between leveraging new growth prospects and revamping brick-and-mortar.
The oldest members of the youngest generation turn 13 this year. Like Gen-Zers and millennials before them, they’re already being defined by a fresh set of beliefs, aesthetics and attitudes.
South Korea is one of the world’s leading exporters of beauty products but the narrow definition of ‘K-beauty’ in international markets means many exciting brands in Seoul have yet to go global.