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Bottega Veneta Sports Campaign on Rooftop Near LAX

Bottega Veneta's rooftop campaign near LAX. Bottega Veneta.
Bottega Veneta's rooftop campaign near LAX. Bottega Veneta. (Paul Turang)

After taking down its accounts on social media in January, the Kering-owned brand is looking skyward for new clients, installing its ads on a rooftop beneath the flightpath for arrivals at Los Angeles International Airport.

The images featuring musician Arca and Italian ballet dancer Roberto Bolle light up at night, and will remain in place for one month.

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