The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
After multiple delays, Phoebe Philo’s namesake label is set to launch on October 30.
On Saturday, subscribers to Philo’s mailing list received an email confirming the launch date along with a fast-moving GIF of flashing images teasing a glimpse of her creative vision for the label for the first time. Among the images were makeupless faces, close-ups of fabrics, and a model wearing dark shades, chunky silver earrings and a high-reaching knit polo-neck.
Philo, who garnered a loyal fanbase of “Philophiles” as creative director of LVMH-owned house Celine, first announced her new venture in July 2021.
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Phoebe Philo One Step Closer to Launch
Today, the star designer’s new label began registering customers at phobephilo.com, fuelling anticipation amongst her fanbase of ‘Philophiles.’
The designer has always been an arch perfectionist, a quality that has been central to his success but which clashes with the demands on creative directors today, writes Imran Amed.
This week, Prada and Miu Miu reported strong sales as LVMH slowed and Kering retreated sharply. In fashion’s so-called “quiet luxury” moment, consumers may care less about whether products have logos and more about what those logos stand for.
The luxury goods maker is seeking pricing harmonisation across the globe, and adjusts prices in different markets to ensure that the company is”fair to all [its] clients everywhere,” CEO Leena Nair said.
Hermes saw Chinese buyers snap up its luxury products as the Kelly bag maker showed its resilience amid a broader slowdown in demand for the sector.