Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Skechers Says Escorted Ye Out of LA Office After Rapper Arrived ‘Unannounced’

Kanye West.
Skechers USA Inc said on Wednesday its executives escorted Ye out of a Los Angeles corporate office, after he “showed up unannounced and uninvited.” (Shutterstock)

Skechers USA Inc said on Wednesday its executives escorted Ye, formerly known as Kanye West, out of a Los Angeles corporate office, after the rapper and fashion designer “showed up unannounced and uninvited.”

The footwear maker “has no intention of working with West,” it said in a statement.

Skechers’ comments come a day after sportswear brand Adidas AG ended its partnership with West, following a series of antisemitic comments from the celebrity.

“We condemn his recent divisive remarks and do not tolerate antisemitism or any other form of hate speech,” Skechers said.

ADVERTISEMENT

Reuters was not immediately able to contact Ye’s representatives for comment.

Apparel company Gap Inc, which terminated its tie-up with West in September, is also taking immediate steps to remove Yeezy Gap products from its stores and shut down YeezyGap.com.

Shares of California-based Skechers were up nearly 1 percent in extended trading, after closing down nearly 10 percent on Wednesday.

The company on Tuesday forecast current-quarter sales below Wall Street estimates after missing third-quarter earnings expectations, dented by higher operating costs and a hit from foreign exchange rates.

By Deborah Sophia; Editor: Shinjini Ganguli

Learn more:

Inside Adidas’ Yeezy Dilemma

The German sportswear giant’s partnership with Ye generated $1.7 billion in 2021, accounting for nearly 7 percent of its annual revenue. Now that the company has cut ties with the rapper, will it keep selling Yeezy designs?

In This Article

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

Indie Brands Are Making This Fashion’s Biggest Olympics Ever

Canada, France and Ireland are among the countries working with home-grown fashion talent to create uniforms for their teams at this summer’s Olympic Games. For these small labels, it’s an unprecedented opportunity to capitalise on one of sports’ largest events.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Forum
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Forum